'The Basecamp cofounder and creator of web application framework Ruby on Rails David Heinemeier Hansson has become increasingly outspoken about Big Tech's privacy violations and monopolistic tendencies. Now he's inviting you to join the cause -- by switching your email provider. From a report:

Two years ago, he and fellow Basecamp cofounder and CEO Jason Fried decided to do something about it. The culmination of that work is a paid, $99-per-year email service called Hey, which launches today. Along with protecting users from the types of invasive surveillance tactics that have become de rigueur online, Hey also contains some radical ideas about the way that modern correspondence should work. Silicon Valley will be watching the product closely: Consumers like to say they value their privacy, but are they finally willing to pay for it?

[...] Most people haven't tried a new email service since Gmail launched 16 years ago, if not earlier. A handful of startups have played around with email interfaces in the years since, trying to make the experience cleaner and mobile-friendly, but no one has touched concepts as foundational as the inbox itself. Hansson and Fried argue that now is the time to do just that. They have made several radical changes to the inbox, the most glaring of which is that you, the email recipient, have control over who is allowed to appear there. That means you screen all first-time senders. They've also separated out what they call the "The Feed" and the "Paper Trail," so that there are distinct places for emails like newsletters and shipping confirmation notices. Because The Feed requires opt-in confirmation, it's much more pleasant to browse than Gmail's cluttered Promotions tab. It's also more private: Hey strips incoming messages of the tracking tools known as spy pixels that have become common practice in many emails. (The service indicates any emails that originally had tracking capabilities by displaying a small binoculars icon next to them.)'

-- source: https://yro.slashdot.org/story/20/06/15/2034209

Cheers, Peter