IE2010 - Call for Industry Participation
The Interactive Entertainment Conference 2010 is seeking expressions of
interest from Interactive and Game Industry leaders who are keen to take
part in the conference. There are several opportunities for industry
representatives to get involved.
For more information download the Industry
About the Conference
The 7th Australasian Conference on Interactive Entertainment is a
cross-disciplinary event that brings together researchers and practitioners
from many areas of game design, including interactive design, cognitive
science, computer science, drama and psychology. The conference is hosted by
the Institute of Communication Design, College of Creative Arts, Massey
University Wellington, and is endorsed by the Association for Computing
Machinery and the Design Research Society.
Our keynote speakers this year are Katie Salen, Professor of Design and
Technology, and Director of the Center for Transformative Media at Parsons
The New School for Design in New York. Salen is a leading game theorist and
researcher, and co-author of “Rules of Play”, a textbook on game design.
Locally we are joined by Joe Bleakley, Art Director for the Lord of the
Rings trilogy and King Kong, and a leading creative force in the New Zealand
film and television industry over the past 30 years.
Theme: Fish of the Day
In this current economic climate of uncertainty, we see a convergence of
innovative minds, creative solutions and emerging technologies enabling
change. IE2010 will cover how PLAY can contribute to both major and minor
challenges we are facing in these roaring times. What can we learn from
being inventive and playful? And how can interactive entertainment
contribute towards facilitating these changes? What do we – as designers,
developers, critical thinkers and researchers – need to consider, bring in,
and promote when faced with these challenges? What is the role of play in