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The Institute of Communication Design of the College of Creative Arts (Massey University)
warmly invites you to participate in the 7th Australasian Conference on Interactive
Entertainment 22-23rd November New Zealand.
"Fish of the Day"
This years theme: play as an agent for change.
In this current economic climate of uncertain- ty, we see a convergence of innovative
minds, creative solutions and emerging technologies enabling change. IE2010 will cover how
play can contribute to both major and minor chal- lenges we are facing in these roaring
times. What can we learn from being inventive and playful? And how can interactive
entertain- ment contribute towards facilitating these changes? What do we need to do as
designers, developers, critical thinkers and researchers
to consider, bring in, promote when faced with these challenges? What is the role of play
in future scenarios?
We have now 2 wonderful and excellent keynote speakers confirmed:
Katie Salen: Game designer and Professor of Design and Technology, and Director of the
Center for Transformative Media at Parsons the New School for Design.
Joe Bleakley QSM: Art director for the Lord of the Rings Trilogy and King Kong, and
theatrical experience designer.
We have also extended the deadlines for submissions:
Long Paper Submission and exhibition submission: 31 Aug 2010
Short Papers/Demo Submission: 1 Sep 2010
Author Notification: 1 Oct 2010
Camera Ready Papers: 1 Nov 2010
Our topics are, but not limited to:
Engaging cultural discourse through play, Cross cultural communication, Museology and
educational play. Cultural and media studies on games, policy and legislative responses to
Cutting edge interactive entertainment design development across any dicipline. Novel
interfaces for games, mixed-reality. augmented-reality applications, mobile games
Interactive installations, multi-model interactive systems. Experimental design.
Play as a social communicator, entertainment and interaction as a part of everyday life.
Mobile games and games that leverage from social networking tools, convergence and
cross-platform media. Integrating games into traditional computer science classes as well
as novel ways of teaching games, curriucula development at university, high-school or
middle-school levels, special games based programs for attracting disadvantaged or
Technical advancement in the field of interactive entertainment.
Path-planning, camera-control, terrain analysis, user-modeling, machine learning,
interactive storytelling, NPC modelling, planning and general AI architectures. Papers
that show advances in technical fields that make games work, such as databases,
networking, cryptography, security, programming languages,
Visual Play Art and design
The aesthetic development and functionality of graphic user interfaces, installations and
visual design. Games as art forms, novel approaches to game design. Advances in graphics
techniques with applications to games, new animation techniques, novel interfaces for
games, mixed-reality. augmented-reality applications, mobile games
Please find more on submission guidelines, the venue and other information on the
Or email us: firstname.lastname@example.org<mailto:email@example.com>
dr. Aukje Thomassen - academic chair
dr. Erik Champion - program chair
Dr. Ing. Aukje Thomassen
Institute of Communication Design
College of Creative Arts
Ph: +64 4 801 5799 ext 62384
Laurent Antonczak | +64 9 921 9999 # 8724
AUT University | School of Art & Design | Private Bag 92006 | Auckland 1142 |
New Zealand * Aotearoa